Dell Computer Corporation

Degree of Automation - Functional Areas

Business 2 Consumer Selling

•Fundamental part of Business Model/

  • Core Competency
  • www.Dell.com - Established 1994

    •Direct consumer interface

    •Orders go to “Air Traffic Control Room”

    •Rapid production and shipping

    "Courtesy of Dell Computer Corp."

    [Business to Consumer] [Business 2 Business Selling] [Supply Chain Management] [Receiving] [Assembly] [Testing] [Shipping]